You can drive high value, fuel a bigger vision AND fall back in love with your agency
With strategies and support designed to make you unstoppable:
Working with you as a Non-Exec / Board Advisor
Working with founders and your team, I’ll use my frameworks to assess what’s working, what’s missing and uncover any significant gold right under your feet.
We’ll start with your Agency HealthCheck and prioritise what will make the most impact, for you.
You’ll get a vision and value-driving plan for you, with clarity for your team, and monthly support to rid your agency of chaos and replace it with energy, creativity, and even joy!
Working with you as a Cognitive Behavioural Coach
How you think, dramatically impacts how you feel. How you feel, affects your performance and your stress levels. When you challenge your thoughts, you can reduce your stress and improve your performance. The beautiful part is that nothing else in the world has to change for this to happen.
Working 121, cognitive behavioural coaching for agency leaders helps you to make brave decisions from a place of safety so you can create the future you want.
My Mission
My mission is to help agency founders build their agency to be a highly valuable asset.
By working towards a world where business is profitable and people-focused, by creating value to fuel vision and being a force for good.
And to shape that world by helping ambitious leaders to break through anxiety and indecision, changing the way they think, so they can change the way they act.
Together we will go where others fear to tread.
And we will laugh, a lot.
Combining the energy, experience and sense of humour gained from years at the agency coalface, with the insight and empathy of a qualified cognitive behavioural coach.
I’ll immerse myself in your business as if it were my own, and change your day, your week, your business, for the better.
With this focus, I work with only a handful of agencies each year.
As a hands-on practitioner, sparring partner, action taker, bringer-of-perspective, springboard and safety net all rolled into one, I share valuable IP and help you avoid the mistakes I made. I’m kind (as opposed to just nice*) so I’ll always tell you what’s not working. But as a coach, I’ll never tell you what to do. As a result, you’ll make the right decisions for you, with outcomes you can trust.
*ask me about spinach in your teeth!
Many agency owners feel as if they are one phone call away from going bust. It does not have to be that way. You can create commercial springboards and safety nets that allow you to make life-changing - even world-changing - decisions.
Together we can do that, and we will laugh – a lot.
Act like there’s no exit
Super profitable agency exits are rare. You could be hanging for an exit to change your life, but by changing the way you run your agency, you can change your life - NOW.
How do you do that?
By focusing on the 10 value drivers of an agency; from purpose to positioning, people to product, process to platforms, profit and more - and creating freedom that you all can enjoy.
Employee-ownership, founder exit, proposition & strategy repositioning, pandemic: I had the pleasure to work with Gatenbys Consulting through a period of dramatic transformation at Clearleft during her role as board advisor.
It goes without saying (but I'll say it anyway) that no matter the challenge, Nikki was there to provide invaluable ideas, advice and guidance, grounded in the lived experience of someone who has so obviously been there, done that, got the badge to prove it.
Nikki's infectious energy and proactive input was absolutely irreplaceable, both for the organisation as a whole and for each of us in the leadership team individually too. Her effortless and intuitive coaching brought out the best in each of us, helping us more genuinely live by our values and purpose.
Last, but certainly not least, she's also an unpretentious, authentic and candid leader who is so, so easy to spend time with, bouncing ideas around together without fear of judgement or reprisal. A breath of fresh air. thanks for all your help Nikki.”
ANDY THORNTON,
BOARD STRATEGY DIRECTOR,
CLEARLEFT
“If we’re going to become agile changemakers, we need to hack our brains, shift our thinking and overcome our embedded behaviours.”
— NIKKI GATENBY